Cain Park 2025 Season

Building a World for the Season

For the 2025 Cain Park season, I developed a distinct visual campaign built around a psychedelic space-poster language.

The work used exaggerated type, saturated color, and surreal environmental elements to turn the season lineup into part of the image itself. Rather than treating event information as something placed on top, the design made the schedule carry the energy of the campaign.

The system included the season poster, season calendar, social graphics, stickers, and related promotional materials, all designed to stay recognizable across formats while handling a high volume of changing information.

The result was a season identity with its own atmosphere — bold, strange, and immediately legible as Cain Park.