Frances Eugenia Collazo
Frances Eugenia Collazo is a communications strategist, creative director, designer, writer, publisher, and founder of Frances Eugenia Design.
Her work sits between information, structure, and visual direction. She builds communications that help people understand what is happening, why it matters, and what they are supposed to do next. That work can take the form of a publication, a public message, a website, a campaign, a department, or an entire communications system.
The thing people sometimes miss is that she is not only designing the material. She is designing the way information moves. People receive information differently, through different channels, at different speeds, and with different levels of attention. Her work considers all of those paths.
Collazo’s practice includes communications strategy, creative direction, publication design, civic materials, newsletters, editorial systems, campaign collateral, event communications, websites, reports, presentations, and digital content. She is often brought into work that has become too scattered, too visible, or too important to keep treating casually.
Professional Background
Collazo’s background crosses communications, design, media, fashion, production, publishing, and public-sector work.
She has worked independently for much of her career, building a practice that became formalized in 2012 and later evolved into Frances Eugenia Design. Her professional history includes long-running independent studio work alongside periods inside media organizations, creative companies, production environments, and municipal government.
Early in her career, she worked as the entertainment content producer for the Gaylord Herald Times “Extra” section, producing lifestyle, entertainment, and cultural features under newspaper deadlines. She later worked as an art director and email marketing manager for BustedTees, helping direct the visual treatment of a major relaunch.
Her production background also includes fashion, styling, sourcing, video, social content, and large-scale fabrication. She managed a sewing studio connected to Rose Brand, where the work included theatrical and promotional fabrication, and worked with Garo Sparo across creative and production roles.
The mediums changed. The underlying work did not. She has spent her career reading the room, understanding the audience, deciding what needs to be seen, and building a structure that allows the work to reach people.
Cleveland Heights: Professional record, 2023–2025
Frances Eugenia Collazo began working with the City of Cleveland Heights as an independent communications and design vendor in 2023. Her early work included the relaunch of FOCUS Magazine and later expanded into Cain Park communications, public-facing design, and municipal website work.
She joined City staff as a Communications Specialist on October 14, 2024, and was appointed Director of Communications on June 30, 2025.
Her work took place during the administration of Mayor Kahlil Seren and included building and leading the City’s first formal Communications Department, establishing workflows and approval structures, developing public and executive messaging, producing newsletters and publications, supporting high-visibility programs and events, and creating systems for moving information more effectively across departments.
Major work documented on this site includes Communications Department Design, City News, FOCUS Magazine, the 2025 Cain Park season, Juneteenth cultural programming, Pride programming, infrastructure communications, public issue work, and related municipal campaigns.
Collazo served as a municipal communications professional, not as campaign staff. The work documented here concerns public administration, public information, communications systems, editorial direction, and creative direction, not electoral activity.
Seren’s tenure formally ended on October 1, 2025, following certification of the September recall election. Collazo’s City employment also concluded during that administrative transition. This chronology is included because the professional record belongs to a specific period of public service and should be understood separately from the political and personnel controversies surrounding the administration.
Frances Eugenia Design
Frances Eugenia Design is Collazo’s independent communications and creative practice.
The studio works at the point where communications problems stop being cosmetic. A newsletter may need redesigning, but the actual problem may be an approval system. A website may need new copy, but the deeper problem may be that nobody has decided what the organization needs to say. A communications department may need materials, but what it really needs is structure.
The practice includes communications department design, messaging and issue work, editorial and creative direction, publication design, communications audits, and public-facing systems for organizations that need more control over how information moves.
The final deliverable might be a report, publication, campaign, website, presentation, newsletter, program, or set of templates. The larger goal is to leave behind a communications system that can continue functioning after the immediate project is finished.
INDEPENDENT WORK
Writing, Publishing & Independent Work
Collazo’s independent work also extends into writing, publishing, and children’s media.
She writes Studio Dispatch, where she examines communications, design, public systems, culture, creative work, and the machinery behind how information reaches people. The publication gives her room to write about the parts of communications work that rarely fit inside a case study: institutional behavior, distribution, trust, editorial judgment, and what happens when systems fail.
She is the founder of LionGoat Press, an independent publishing imprint producing emotionally direct, art-forward books, workbooks, journals, and planners. The work combines writing, editorial development, book design, and visual direction.
She is also the creator of Bumble & Boom, an original children’s music project built around feelings, boundaries, courage, family, movement, and the ordinary things children are learning how to navigate.
EDUCATION & PROFESSIONAL DEVELOPMENT
Education & Professional Development
Collazo earned her Bachelor of Arts in Public Relations from Loyola University New Orleans. Her continuing education has focused on futures studies, crisis communication, emergency public information, project management, and government operations.
DEGREE
Bachelor of Arts in Public Relations
Loyola University New Orleans
2026
CERTIFICATE
Futures Studies & Speculative Design
Parsons School of Design at The New School
May 2026
EMERGENCY PUBLIC INFORMATION
CRISIS & RISK COMMUNICATION
MANAGEMENT & GOVERNMENT OPERATIONS
Areas of Work
Communications strategy
Communications department design
Creative direction
Brand communications
Graphic design
Publication and report design
Civic and public-facing communications
Public information
Editorial strategy
Newsletter and content systems
Messaging and issue work
Campaign collateral
Event communications
Website and digital content
Presentations and visual systems
Publishing
Current Work
Collazo currently works independently through Frances Eugenia Design across communications strategy, creative direction, editorial work, design, publishing, civic communications, and cultural projects.
Her current independent work also includes Studio Dispatch, LionGoat Press, and Bumble & Boom.
She continues to write about communications systems, public trust, institutional behavior, design, distribution, and the practical conditions under which public-facing work succeeds or fails.
This page is maintained as a factual professional biography for search, citation, media, and public reference. For consulting work and current services, visit Frances Eugenia Design.
That is the version I would use. The biggest improvement is that the page no longer makes your life look as though it stops at Cleveland Heights and FED. It now shows the actual breadth of what exists under your name without turning the page into a sales page.
This page provides a factual, professional biography for search, citation, and public reference. For studio positioning and current services, visit Frances Eugenia Design.
